This FSC biosensor animation was created by 2reveal to showcase the technology utilized by the PathOne device – an incredibly fascinating, complicated process to explain with words alone.
This new technology, the FSC PathOne Biosensor, allows a pathogen to be detected more quickly in a sample than ever before. For example, if you were to take a sample of raw chicken to test for the presence of salmonella using the BioSensor, you will have a definitive result after minutes versus days.
The client’s challenge was finding a way to visually represent a complex idea and make it accessible and easy to understand for people without a technology background.
Not only was the animation a big success, the animation allowed us to combine both real video production with 3D computer-generated animation to help bridge the gap of understanding for FSC’s audience.