The Importance of Creativity

Why is one company or individual hired over another?

Once upon a time, the people with most knowledge or the most impressive resume held a distinct advantage. Today, that is no longer enough. Technology has made information, data, and knowledge accessible to anyone.

In short, the playing field is level.

The only way you can differentiate is with creativity. When you use your knowledge to creatively problem-solve for your clients or create a new produce or service they never knew they needed until you presented it to them, you gain an advantage.

Investing in your creativity or in the creativity of your people is making an investment in the future which will have an impact today. Creativity is your greatest asset.

Speaking on Creativity

Over the past five years, I’ve had the privilege of leading creativity workshops for CEOs, Trusted Advisors, American Marketing Association chapters, university marketing associations, and startups.

My goal is to empower and encourage. Our time together, whether it be a day, weekly, or monthly meetings, will be interactive, conversational, and customized to your industry.

During our time together you will:

  • Address personal and corporate roadblocks to creativity (perfectionism, fear of failure, etc.)

  • Redefine creativity in a manner which makes it accessible to all

  • Examine real-world examples of creativity to uncover their success

  • Discuss the importance and role of creativity in business

  • Practice what you’ve learned on current issues in your business

  • Regain creative confidence in yourself and your team

From Participants

Speaking History

Vistage Speaking, 3-Hour Workshop

Conference Speaking

University Student Association Speaking

  • Ohio State University AMA (2x) – Columbus, OH
  • Kent State University AMA (2x) – Kent, OH
  • University of Akron AMA – Akron, OH
  • Cleveland State University – Cleveland, OH
  • Wright State University – Dayton, OH

Upcoming 2020 Speaking

One-hour Workshop Speaking

Miscellaneous Speaking